Ilise Benun, founder of Marketing-Mentor.com and author of 7 books, including The Creative Professional’s Guide to Money, interviews her clients and other successful creative professionals about what’s working when it comes to the latest marketing tools and pricing strategies. Ilise’s conversational style is friendly and engaging as she presses her guests to reveal the details you don’t hear anywhere else about exactly how they market their business and the results they get.
Each episode is a no-fluff chat about the nuts and bolts of how designers, copywriters, photographers and other creatives are growing their business to get better clients with bigger budgets. Ilise goes behind the scenes to uncover real-world strategies for taking control of your business, ending the feast-or-famine syndrome, finding your niche, identifying ideal clients who value your services and pay what you’re worth, developing your own marketing style and cultivating relationships that will last.
For more, sign up for her Quick Tips at marketing-mentortips.com