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Jan 29, 2014

We all know that preparation is important -- but most people don't take the time to do enough of it. And the consequences often sting, especially when you're working with corporations whose culture often involves (and demands) lots of preparation. In this podcast, Dana Maciagli (in preparation for her HOWLive/CFBC 2014...

Jan 22, 2014

In this podcast, Marketing Mentor client, Tiffany Estes, of Whole Brain Creative, describes to Ilise Benun, her step by step process to choose and approach a select few of her existing clients about a retainer arrangement for more stability in her business and less anxiety in her life.

Jan 8, 2014

In this first podcast of 2014, Marketing Mentor, Illse Benun, interviews her client, marketing consultant and creative director, Jim Gorman of Gorman360. Their wide-ranging conversation covers everything from Jim's uber-confident and clear, 3-storey elevator pitch to an in-depth discussion of 3 of his winning proposals,...