Nov 20, 2015

There has been a ton of interest in Package Pricing for creative services but some confusion amongst other pricing strategies, like tiered-pricing and the trendy “productizing.” In this podcast interview Jason Blumer, of BlumerCPAs.com, and Ilise Benun of Marketing-Mentor.com, sort out and clarify these strategies...

Nov 16, 2015

Laurie Millotte used to worry that she was undercharging. Other times she worried that she might be overcharging. Even when clients hired her, she never really knew if she had come up with the right price for her creative services. Then she started offering packages and it changed the way she does business. In this...