The Marketing Mentor Podcast

#335: Andy Brenits on Confidence as an "Experienced Newbie"

Dec 20, 2017

In the next installment of the Experienced Newbie series of interviews, Ilise Benun talks with Andy Brenits of Brenits Creative a designer who has gone back and forth between self employment and working in house in big name corporations. He’s 2 years into his latest stint on his own, taking it seriously and the...

#334: How to Break Down Your Services for Tiered Pricing with Michael e. Stern

Dec 6, 2017

Many creative professionals give away their strategic services because it’s intangible and you don’t know how to account for it when you price a project. Tiered pricing is a technique that will ensure you get paid for everything you do. In this week’s podcast interview, time lapse filmmaker, Michael e. Stern,...

#333: How to Do Tiered Pricing with Ed Gandia

Nov 22, 2017

If you hate pricing, you’ll love this week’s podcast, in which Ilise Benun talks with Ed Gandia about the nuts of bolts of how to do tiered pricing, a pricing strategy that solves most of the pricing problems so many creative professionals struggle with. This interview was also the impetus for the Tiered Pricing...

#332: Networking for the 21st Century from HOW Design Live 2017

Nov 8, 2017

This week’s podcast is perfect for introverts and other people who hate “networking." Listen now especially if you have an event coming up that you’re a little bit nervous about attending. You’ll learn the language to use to start a conversation, get someone’s business card and how to remember names, an...

#331: Cheryl Smithem on What is PR These Days?

Oct 23, 2017

In the 4th episode of Season 2 of the “Revolve Conference Speaker Podcast Series,” Ilise Benun, of Marketing-Mentor.com, interviews Cheryl Smithem of Charleston PR, who will be speaking on The Essential PR Basics: Should I Send a Press Release? at The Revolve Conference, where design and creativity meet marketing...