The Marketing Mentor Podcast - www.marketing-mentor.com (general)

In the latest podcast/interview in the Creative Freelancer Conference Speaker Series (the big event is right around the corner, June 22-24 in San Francisco), Ilise Benun speaks with Jezra Kaye, author of “Speak Like Yourself, No Really,” and together they dissect each word of her session title: “Promote and Present: How to Speak Persuasively to Current and Future Clients, In Person and Virtually” and in the process, answer 3 common questions about speaking in public. (Details about the event here: www.creativefreelancerconference.com)

Direct download: jezra-cfc.mp3
Category:general -- posted at: 8:32 PM

In the latest podcast/interview in the CFC 2013 Speaker Series, Ilise Benun of Marketing-Mentor.com talks with writer and strategist, Alisa Bonsignore about how she went from newbie creative freelancer to speaking at the event this year. She also shares tips on the art of saying “no” (including the actual language) and how she’s developed the self confidence to know what she’s worth -- and charge more! Come to CFC June 22-24 in San Francisco to hear Alisa’s presentation, “Saving Your Sanity Through Better Client Relations.” www.creativefreelancerconference.com

Direct download: alisa-b-cfc.mp3
Category:general -- posted at: 1:58 PM

Marketing Mentor, Ilise Benun, talks with Jim Krause (www.jimkrausedesign.com), 25-year veteran freelance designer and author of many books, including Color Index book and Idea Index books, about his CFC 2013 topic: “How to Stuff 10 lbs of you-know-what into a 5-day week, (week after week)” – essentially how to manage time and projects efficiently (without going crazy). Details here: www.creativefreelancerconference.com

Direct download: jim-krause.mp3
Category:general -- posted at: 12:00 PM

In preparation for the networking fest that is CFC 2013: The Business Conference for the Creatively Self Employed (www.creativefreelancerconference.com), networking expert, author and speaker Dana Manciagli shares with Marketing Mentor, Ilise Benun, 10 tips to network with a purpose to get what you need.

Direct download: dana-m-networking.mp3
Category:general -- posted at: 4:48 PM

In this podcast interview with Marketing Mentor, Ilise Benun, Leila Zogby, independent writer of corporate marcom, in business for 30 years but struggling after the recession, gets unstuck by reinventing herself and changing how she thinks and talks about the services she offers.

Direct download: Leila-Z.mp3
Category:general -- posted at: 4:31 PM

Ilise Benun, of Marketing-Mentor.com, interviews Erin Pheil of TimeForCake.com about her strategy for capturing visitors to her web site and offering a freebie so she can nurture them into becoming clients. Check out the model here: NoClientHostingHassles.com.

Direct download: erin-pheil-freebies.mp3
Category:general -- posted at: 6:06 PM

Podcast: Ilise Benun of Marketing-Mentor.com interviews Bryn Mooth on where she is after 2 years of freelancing and her upcoming CFC session: What to Expect When You’re Freelancing, which is perfect for those who are anywhere on the continuum from "I’m thinking about it" to "I’ve made the move but I’m still struggling," Come hear her in person at CFC 2013, June 22-24 in San Francisco. Details here: www.creativefreelancerconference.com

Direct download: bryn-cfc.mp3
Category:general -- posted at: 11:51 AM

Podcast: Ilise Benun of Marketing-Mentor.com interviews Luke Mysse for the CFC Speaker Podcast Series on The Arc of Success and how he overcame his own fears by expanding his vision and committing to helping others. Come hear him in person at CFC 2013, June 22-24 in San Francisco. Details here: www.creativefreelancerconference.com

Direct download: luke-m-cfc.mp3
Category:general -- posted at: 2:21 PM

Ilise Benun of Marketing-mentor.com interviews Colleen Wainwright (a.k.a. the communicatrix) for the CFC Speaker Podcast Series on the latest trends in social media networking for creative pros. Come hear her in person at CFC 2013, June 22-24 in San Francisco for her session, Making People Love You Madly: Selling Yourself in the Postmodern Marketplace. Details: www.creativefreelancerconference.com

Direct download: colleen-w-cfc.mp3
Category:general -- posted at: 3:58 PM

For the CFC 2013 Speaker Podcast series, Ilise Benun of Marketing-Mentor.com interviews Mark O’Brien of Newfangled.com about what exactly content marketing is for creative professionals and small firms and what gets in the way of doing it. To develop your own content marketing strategy, attend Mark’s post-conference workshop You Don’t Know What You Know: Developing Your Content Strategy at CFC on Monday, June 24 in San Francisco. Details here: www.creativefreelancerconference.com

Direct download: mark-obrien-cfc.mp3
Category:general -- posted at: 4:52 PM