Colleen is really moving now. And she's offering a different perspective on marketing this week-- Star Wars Marketing. With her unique ability to keep marketing interesting, Colleen has certainly launched her efforts into a new realm this week.
Welcome to Week 13! Start Up followers will turn their newly launched website into promotional materials, Veteran's will use their newly re-launched website to inspire a press release. In this audio clip, Ilise talks about valuable resources that can help you get PR for business, whether you're a Start Up or a Veteran. Check it out...
Every small business owner gets their inspiration and support from somewhere, and in this week's post, Colleen shares where she gets hers from... The systems she has in place to keep herself productive and accountable... The people who keep her on track. Like she says, a good support system really keeps you moving in the right direction.
Giving herself permission to put the Grow your Business Marketing Plan + Calendar on hold, Colleen immerses herself in the South by Southwest Conferences this week-- and realizes that conferences are marketing too. Here's what she found out.
This week, Colleen struggles to keep up her lofty goals for 2009 and finds herself slipping. She realizes that the way things are going, it's impossible to maintain all of her committments. The good news is, she finds a solution... She finds ways to be more productive while spending less time doing work. Sounds good, right? Listen in to see how Colleen's insight can help you be more productive.
This week, Colleen talks about the work in progress that is her website. She also discusses the difficulties of being the (self-proclaimed) world's worst self-promoter. She talks about testimonials-- Are they the plague of the earth, or a useful marketing tool? Listen to this entertaining episode to see how humor helps get her through, and allows her to make further progress in her marketing journey.
Goals, goals, goals! Ilise gets personal and talks about her goals and how she's doing with them. Listen in to find out. How far have you come towards your monthly goal for February? The good news is, March is just around the corner-- a new month, a new chance to pinpoint a goal and work towards it.
Want to see what a good links page looks like? Check them out here! Ilise talks about each page, and tells us why they're excellent. If you're working on a resource page-- these are sure to help.
Karen Zapp, Fundraising Copywriter: www.pkscribe.com
Joan Damico, Integrated Marcom Copywriter: www.jdamico.net
Ann Gallops, Feng Shui Expert: www.theorganizedlife.net
Bob Bly, B2B Copywriter: www.bly.com
And of course, the Marketing Mentor Resources page.
Did you meet your goals for January? If not, take a few minutes today to create your goals for February. The focus for February is developing your online presence with social networking sites like Biznik.com, LinkedIn.com, Facebook.com, Twitter.com. These sites can be used very effectively for marketing, but remember to be professional. If you have profiles on other social networking sites, please send them to Ilise. Thanks!