The Marketing Mentor Podcast

#256: Two more questions about starting a business,, with Jim Blasingame

Oct 8, 2014

Ilise Benun joins Jim Blasingame of Small Business Advocate to reveal two more critical questions to ask yourself before you become a small business owner.

#255: One important question about starting a business, with Jim Blasingame

Oct 8, 2014

Ilise Benun joins Jim Blasingame of Small Business Advocate to talk about why most of us start our small businesses, and to reveal a very important question to ask ourselves when we...

#254: Audio Article #5: Five Steps to Finding the Right Clients

Sep 29, 2014

Here’s the 5th Audio Article written by Ilise Benun of Marketing-Mentor.com and read aloud by the author, “5 Steps to Finding the Right Clients.” Listen to learn the secret to closing a deal with new clients by ushering them through a step-by-step qualifying process that weeds out the tire-kickers. Follow this...

#253: SEO Copywriting with Heather Lloyd-Martin

Sep 3, 2014

In today’s podcast, The Marketing Mentor, Ilise Benun, chats with Heather Lloyd-Martin, SEO Writing expert and teacher of SEO copywriting, about what designers and writers really need to know about SEO plus the art of writing pages that both convert well and connect with web site visitors. Find more on the blog:

#252: Audio Article: Closing the Deal: From Proposal to Contract

Aug 27, 2014

Here’s the 4th Audio Article written by Ilise Benun of Marketing-Mentor.com and read aloud by the author, Closing the Deal: From Proposal to Contract. Listen to learn when to talk money, how to present your proposal, when to follow up and what to do if you don’t get the gig. Find actual sample proposals in the